Tag Archives: Specialized

HTC and Specialized show how to do team branding well

Their 2011 kit may be unspeakably bland – black shorts do not a “retro-inspired” kit make – but the HTC-Highroad team and the riders aren’t. They swear, they laugh, they are funny. The are not robots who just ride bikes. … Continue reading

Posted in Professional, Road Racing, Video, Women | Tagged , , , , , , , | 1 Comment

Etape du Tour survival: Your clothing and kit

So we’ve done the bike, now to deal with the other big area of equipment: what to wear for the big day. The most important elements to get right are those that will have most contact during the ride: shorts … Continue reading

Posted in 2010, Clothing, Etape du Tour | Tagged , , , , , , , , , , , | Leave a comment

Etape du Tour survival: Your bike

So it’s about six weeks away now and most people have done a handful of long tough sportives to get in shape. I’ve been battering out the bike time with a mix of riding in the Surrey Hills (usually a … Continue reading

Posted in 2010, Etape du Tour | Tagged , , , , , , , , , | 1 Comment